AKWAUGO ANYANWU

Strategic Partnerships & Growth Professional

LinkedIn | Email | Phone

[email protected]

+234 816 591 5112

Lagos, NG

About

Highly accomplished Strategic Partnerships and Growth Professional with a proven track record of driving significant revenue growth and market expansion through impactful collaborations. Expert in B2B and B2C sales strategy, deal negotiation, and account management, consistently exceeding targets. Leverages data-driven insights and innovative strategies to cultivate high-value partnerships, enhance user acquisition, and build enduring client relationships across diverse industries, including fintech and tech.

Work Experience

Senior Partnerships Associate

BAMBOO

Jun 2023 - Jul 2024

Oversaw strategic partnerships, drove revenue, and managed key growth initiatives for a leading investment platform, consistently exceeding targets.

  • Drove over $3,000,000 in trading activity by securing and nurturing relationships with key investment clubs and cooperative partners.
  • Orchestrated the '12 Days of Christmas' campaign, generating over $1,500,000 in trades with a minimal budget of $3,000.
  • Managed Bamboo's inaugural paid Investment Masterclass, achieving 100% ticket sales and generating over $260,000 in trades within one month.
  • Spearheaded lead-generation initiatives, securing three high-value B2B partnerships, including the company's first international collaboration.
  • Developed and executed three charity partnerships for CSR initiatives, including producing a product launch documentary with charity partners.
  • Cultivated a strategic partnership with a leading West African podcast, acquiring over 400 live users and generating $250,000 in trades within three months.
  • Secured strategic partnerships with 5 High-Net-Worth Individual (HNI) private clubs and Henley & Partners, a prominent citizenship and residence by investment firm.

Marketing & Partnerships Associate

BAMBOO

Jul 2021 - May 2023

Drove marketing campaigns and strategic partnerships to enhance brand visibility and user growth for a fintech platform.

  • Managed a highly successful influencer marketing campaign, achieving a 70% conversion rate for a new product launch.
  • Cultivated high-profile partnerships with brand ambassadors, generating over 15M impressions, a 55% increase in followership, and enhanced brand trust.
  • Provided actionable insights by analyzing and reporting weekly social media performance using Sprout Social.
  • Conducted comprehensive market research and customer feedback analysis, translating insights into strategies that significantly bolstered user growth.

Sales Officer

HOPE PAYMENT SERVICE BANK

Nov 2020 - Jul 2021

Managed client accounts, ensured compliance, and contributed to digital visibility and customer engagement in a financial services environment.

  • Contributed to a successful social media campaign that significantly enhanced the bank's digital visibility and customer engagement.
  • Ensured regulatory compliance and gained valuable customer insights through diligent KYC activities.
  • Optimized online platform functionality through rigorous testing, enhancing user interface and experience (UI/UX).
  • Managed the end-to-end process for opening and maintaining business and personal accounts, ensuring high client satisfaction and retention.

Administration and Facilities Support Intern

ExxonMobil

Dec 2018 - Jan 2020

Supported administrative and facilities operations, focusing on budget management and process optimization for a global energy corporation.

  • Streamlined monthly departmental budgets, ensuring strict adherence to expenditure controls.
  • Optimized budget requests by providing actionable recommendations that influenced senior management decisions.
  • Ensured 100% contractor compliance with Safety, Security, Health, and Environment (SSHE) protocols.
  • Tracked and reported Key Performance Indicators (KPIs) for technical and office services, boosting overall productivity by 47%.

Education

Economics

Landmark University

Second Class Upper Honors

Sep 2012 - Jun 2016

Languages

English (Fluent) , French (Basic)

Skills

B2C Sales & Business Development

  • B2C Sales
  • Business Development
  • Tech Sales
  • Revenue Growth

Strategic Partnerships

  • Partnership Development
  • User Acquisition
  • Alliance Management
  • Collaboration

Project Management

  • Event Management
  • Project Lifecycle
  • Cross-functional Leadership
  • Execution

Market Research

  • Competitive Analysis
  • Consumer Insights
  • Data Analysis
  • Customer Feedback

Negotiation & Deal Closing

  • Contract Negotiation
  • Deal Closure
  • Relationship Management
  • Sales Strategy

Lead Generation

  • Ideation
  • Partnership Execution
  • Business Development
  • Outreach

Customer.io

  • CRM
  • Email Marketing
  • Customer Engagement

Sprout Social

  • Social Media Management
  • Analytics
  • Content Strategy

Pipedrive

  • CRM
  • Sales Pipeline Management
  • Sales Automation